Identity /24 of 54 PERSONAL BRAND

Sosha.

For Sosha, the discipline was subtraction. A personal brand lives in busy visual environments; the mark survives them by saying one thing clearly.

IDENTITY /24 OF 54 · PERSONAL BRANDSosha logo designed by Cosy Manaka

01 Palette

Tap a colour to copy it.

02 In use

The mark, at work.

How the identity sits on everyday touchpoints — print, app and social.

SoshaPersonal brand
Business card
App icon
Social avatar